Visit a famous Italian denim brand’s flagship store in Milan and create your own tailor-made premium quality and sustainable jeans with an Italian tailor. This is a unique experience for anyone looking to get the best quality jeans made to measure.
Experience the first micro-factory in Italy of made-to-measure jeans and washed by artisanal experts. Thanks to the latest innovations and patents in textile such as Coreva, the bio-stretch fabric made with natural rubber, you can have the first 100% biodegradable and compostable jeans in the world.
Meet your expert tailor and become the designer: choose the denim and the details of your unique piece. Start with full-width non-stretch fabric, then make it your own. As you work, get an up-close perspective of a conscious and sustainable production process.
Choose between a raw or rinse wash and thread colour, and receive standard trims and a standard back patch. Specialised trims, custom embroidery, laser customization, and other additions can also be added on (extra fees may apply).
This custom experience stands on personalisation, sustainability, technology, and a made-in-Italy mindset. Your custom pair of jeans are ethical, biodegradable, and compostable.