The Museum of Broadway is a new immersive theatrical experience in the heart of Times Square that takes visitors on a journey from the birth of Broadway to present day, highlighting groundbreaking moments in Broadway’s history through a series of exhibits that showcase – and show off – spectacular costumes, props, renderings, rare photos, videos, and more. The Museum also celebrates the behind-the-scenes of the dazzling American art form and the people who make it come to life. Don’t even think about turning off your phone at this singularly sensational destination, where the past, present, and future of Broadway come together like never before.