Stylish and centrally located, this beautiful boutique hotel offers a serene escape amidst a bustling area. Delight in exceptional dining, superb bedding, and personalised service that ensures an unforgettable stay.
Located in Historic Centre of Florence, a neighbourhood in Florence, The Place Firenze is in a shopping district and near the airport. Uffizi Gallery and Pitti Palace are cultural highlights, and some of the area's notable landmarks include Ponte Vecchio and Cathedral of Santa Maria del Fiore. Travelling with kids? Consider Boboli Gardens and Arcetri Observatory. Visit our Florence travel guide
Piazza di Santa Maria Novella, 7, Florence, FI, 50123
What's nearby
Piazza di Santa Maria Novella
1 min walk - 0.0 km
Basilica of Santa Maria Novella
2 min walk - 0.2 km
Via de' Tornabuoni
2 min walk - 0.2 km
Cathedral of Santa Maria del Fiore
6 min walk - 0.6 km
Piazza del Duomo
8 min walk - 0.7 km
Getting around
Unità Tram Stop
3 min walk
Florence (ZMS-Santa Maria Novella Train Station)
6 min walk
Peretola Airport (FLR)
10 min drive
Restaurants
Osteria Belle Donne
3 min walk
Osteria e Vinaino Cicalone
2 min walk
The Fiddler's Elbow - Irish Pub
1 min walk
Ristorante Buca Mario
1 min walk
Cafe dei Fossi
1 min walk
About this property
The Place Firenze
Luxury boutique hotel in a shopping district
A short walk from Piazza di Santa Maria Novella and Cathedral of Santa Maria del Fiore, The Place Firenze provides a rooftop terrace, a library and dry cleaning/laundry services. In addition to a fireplace in reception and a bar, guests can connect to free in-room WiFi.
You'll also enjoy perks such as:
Full breakfast (surcharge), valet parking (surcharge) and babysitting (surcharge)
Tour/ticket information, meeting rooms and a computer station
A 24-hour front desk, a front desk safe and luggage storage
Room features
All guest rooms at The Place Firenze offer comforts, such as premium bedding and pillow menus, as well as perks, such as air conditioning and free stocked minibars.
Other amenities include:
Bidets, free toiletries and hairdryers
LED TVs with premium channels
Childcare services, daily housekeeping and phones
Awards and affiliations
The Place Firenze is listed in the 2020 Condé Nast Traveller Gold List of the world's best places to stay.
The property is a member of the Leading Hotels of the World.
How much does it cost to stay at The Place Firenze?
As of 24 Oct 2026, prices found for a 1-night stay for 2 adults at The Place Firenze on 15 Nov 2026 start from €591, including taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.
How much is parking at The Place Firenze?
Valet parking is available for EUR 65 per day.
What time is check-in at The Place Firenze?
Check-in start time: 4:00 PM; check-in end time: midnight.
What time is check-out at The Place Firenze?
Checkout is at noon.
Where is The Place Firenze located?
This family-friendly Florence hotel is located near the airport, just steps away from National Alinari Museum of Photography and Piazza di Santa Maria Novella. Piazza del Duomo and Ponte Vecchio are also within 10 minutes. Unità Tram Stop is only a 3-minute walk and Valfonda - Stazione Santa Maria Novella Tram Stop is 5 minutes.
Can I cancel my reservation for free and receive a full refund?
Yes, this property offers free cancellation on selected room rates because flexibility matters! Please refer to the property cancellation policy on our site for more details about any exclusions or requirements.
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Reviews
The Place Firenze Reviews
9.8
Exceptional
All reviews shown are from real guest experiences. Only travellers who have booked a stay with us can submit a review. We verify reviews according to our guidelines and publish all reviews, positive or negative.More informationOpens in a new window
10
Cleanliness
9.8
Location
10
Staff & service
9.8
Property conditions & facilities
Rating 10 - Excellent. 177 out of 203 reviews
10 - Excellent
177
Rating 8 - Good. 22 out of 203 reviews
8 - Good
22
Rating 6 - Okay. 3 out of 203 reviews
6 - Okay
3
Rating 4 - Poor. 0 out of 203 reviews
4 - Poor
0
Rating 2 - Terrible. 1 out of 203 reviews
2 - Terrible
1
Reviews
Verified review
10/10 Excellent
Jerry
11 May 2025
Liked: Cleanliness, amenities
Top notch staff, food, location and decor. If you like small but exquisite boutique hotels you’ll love it.
Stunning intimate property, elegant and sophisticated with top notch breakfast and superb outside bar/restaurant! Service is unbelievable , so attentive and above and beyond! Concierge was sublime and loved every minute of my stay here! Location is unbelievable
The Place is now my favorite hotel in Europe! The staff could not have been more kind, attentive and helpful. When our flight was cancelled, they arranged for a hotel in another city, train tickets and transportation. The dining room is exceptional, breakfast was delicious and the rooms charming. But it is the outstanding staff that makes this hotel so exceptional!
The reception, sense of welcoming and attention to detail were all outstanding. The food was excellent and the rooms charming. We absolutely loved this hotel!
Stunning intimate property, elegant and sophisticated with top notch breakfast and superb outside bar/restaurant! Service is unbelievable , so attentive and above and beyond! Concierge was sublime and loved every minute of my stay here! Location is unbelievable
Paid nearly $2000 for a one night stay and the property did not reflect the price tag. On the morning of our departure, while breakfast started at 7:30am and we came down after 8am, it appeared that no one was even ready to start their work day until well after. After being seated, waited at least 10-15mins before anyone came to offer a menu. Coffee was terrible, breakfast marginal at best. Not a 5 star level experience by any means.
I recently had the pleasure of staying for just one night at Hotel Place Firenze, and even in such a short visit, the experience left a lasting impression. The hotel itself is beautifully appointed, combining modern elegance with the timeless charm of Florence. Its location makes it ideal for exploring the city, yet it also feels like a serene retreat once you step inside.
What truly set my stay apart, however, was the warm and genuine hospitality. I would like to especially recognize Michel Cannarozzo, the Front Office Manager, whose professionalism and kindness elevated the entire experience. From the moment of arrival, Michel made me feel not only welcomed but truly cared for. His attentiveness, thoughtful recommendations, and effortless ability to anticipate a guest’s needs reflect the very best of Italian hospitality.
Though my stay was brief, it was memorable in every way. I would gladly return to Hotel Place Firenze, both for its beauty and comfort, and above all for the exceptional team led by Michel, who makes guests feel like family.
Lokasyon olarak çok güzel bir noktada.
Çalışan ekibin güleryüzü ve ilgisi harika.
Kesinlikle Floransa’ya bir daha yolumuz düşerse alternatif bir seçeneğe bakmayacağız.
Çok memnun kaldık.
Excelente ubicacion, las instalaciones del hotel adi como habitacion son impecables e inmejorables, personal dw la recepcion y de la restauración es altamente profesional y cordial
The property is beautiful, comfortable and centrally located. The service and staff were extremely helpful and friendly. The breakfast was delicious with many choices.
I cannot say enough good things about this special property and highly recommend it.