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The Place Firenze

5.0 star property
Luxury hotel with rooftop terrace and 24-hour front desk

Choose dates to view prices

Photo gallery for The Place Firenze

Terrace/patio
The Santa Maria Novella Master Suite
View from property
Restaurant
The Panoramic Loft
A short walk from Piazza di Santa Maria Novella and Cathedral of Santa Maria del Fiore, The Place Firenze provides a rooftop terrace, a library and dry cleaning/laundry services. Free in-room WiFi is available to all guests, along with a fireplace in reception and a bar.

Reviews

9.8 out of 10
Exceptional

Popular amenities

  • Bar
  • Parking available
  • Breakfast available
  • Room service
  • Laundry
  • 24/7 front desk
The current price is €963
includes taxes & fees
12 Oct - 13 Oct

Room options

Check availability for these dates

Tonight

Sep 11 - Sep 12
Check availability for tonight Sep 11 - Sep 12

Tomorrow

Sep 12 - Sep 13
Check availability for tomorrow Sep 12 - Sep 13
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Showing 7 of 7 rooms

View all photos for The Superior

The Superior

The Superior

10.0 out of 10
Exceptional
(4 reviews)

Highlights

Soundproofed
Air conditioning
Free minibar items
LED TV
Hypo-allergenic bedding
Pillow menu
Separate bedroom
Premium bedding
  • 25 sq m
  • Sleeps 2
  • 1 Double Bed

View all photos for The Santa Maria Novella Master Suite

The Santa Maria Novella Master Suite

The Santa Maria Novella Master Suite

10.0 out of 10
Exceptional
(1 review)

Highlights

Soundproofed
Air conditioning
Free cots/infant beds
Free minibar items
LED TV
Hypo-allergenic bedding
Pillow menu
Premium bedding
  • 50 sq m
  • City view
  • Sleeps 3
  • 1 Queen Bed and 1 Double Sofa Bed

View all photos for The Executive Suite

The Executive Suite

The Executive Suite

Highlights

Soundproofed
Air conditioning
Free cots/infant beds
Free minibar items
LED TV
Hypo-allergenic bedding
Pillow menu
Premium bedding
  • 50 sq m
  • 1 bedroom
  • Sleeps 4
  • 1 Double Bed and 1 Double Sofa Bed

View all photos for The Deluxe

The Deluxe

The Deluxe

9.4 out of 10
Exceptional
(3 reviews)

Highlights

Soundproofed
Air conditioning
Free minibar items
LED TV
Hypo-allergenic bedding
Pillow menu
Separate bedroom
Premium bedding
  • 32 sq m
  • Sleeps 2
  • 1 Double Bed

View all photos for Penthouse

Penthouse | Bathroom

Penthouse

Highlights

Soundproofed
Air conditioning
Free minibar items
LED TV
Hypo-allergenic bedding
Pillow menu
Blackout curtains
Separate bedroom
  • 40 sq m
  • 1 bedroom
  • City view
  • Sleeps 2
  • 1 Double Bed

View all photos for The Panoramic Loft

The Panoramic Loft

The Panoramic Loft

Highlights

Soundproofed
Air conditioning
Free cots/infant beds
Free minibar items
LED TV
Hypo-allergenic bedding
Pillow menu
Premium bedding
  • 50 sq m
  • 1 bedroom
  • City view
  • Sleeps 4
  • 1 Double Bed and 1 Double Sofa Bed

View all photos for The Junior Suite

The Junior Suite

The Junior Suite

Highlights

Soundproofed
Individually decorated
Air conditioning
Free cots/infant beds
Free minibar items
LED TV
Hypo-allergenic bedding
Pillow menu
  • 40 sq m
  • City view
  • Sleeps 3
  • 1 Double Bed and 1 Double Sofa Bed

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About the area

Located in Historic Centre of Florence, a neighbourhood in Florence, The Place Firenze is in a shopping district and near the airport. Uffizi Gallery and Basilica of Santa Maria Novella are cultural highlights, and some of the area's notable landmarks include Cathedral of Santa Maria del Fiore and Ponte Vecchio. Travelling with kids? Consider Boboli Gardens and Galileo Museum - Institute and Museum of the History of Science.
Visit our Florence travel guideOpens in a new window
Map
Piazza di Santa Maria Novella, 7, Florence, FI, 50123

What's nearby

  • Piazza di Santa Maria Novella - 1 min walk - 0.0 km
  • Cathedral of Santa Maria del Fiore - 6 min walk - 0.6 km
  • Ponte Vecchio - 8 min walk - 0.7 km
  • Piazza del Duomo - 8 min walk - 0.7 km
  • Uffizi Gallery - 11 min walk - 1.0 km

Getting around

  • Unità Tram Stop - 3 min walk
  • Florence (ZMS-Santa Maria Novella Train Station) - 6 min walk
  • Peretola Airport (FLR) - 10 min drive

Restaurants

  • ‪Osteria Belle Donne - ‬3 min walk
  • ‪Osteria Pastella - ‬3 min walk
  • ‪Buca Mario - ‬1 min walk
  • ‪giaogiao stazione firenze - ‬3 min walk
  • ‪Giotto Pizzeria - ‬3 min walk

About this property

The Place Firenze

Luxury boutique hotel near Cathedral of Santa Maria del Fiore
A short walk from Piazza di Santa Maria Novella and Ponte Vecchio, The Place Firenze provides a rooftop terrace, a library and dry cleaning/laundry services. In addition to a fireplace in reception and a bar, guests can connect to free in-room WiFi.
You'll also enjoy perks such as:
  • Full breakfast (surcharge), valet parking (surcharge) and babysitting (surcharge)
  • Meeting rooms, multilingual staff and tour/ticket information
  • Smoke-free property, free newspapers and a lift
Room features
All guest rooms at The Place Firenze offer comforts, such as premium bedding and pillow menus, as well as perks, such as air conditioning and free stocked minibars.
Other amenities include:
  • Bidets, free toiletries and hairdryers
  • LED TVs with premium channels
  • Childcare services, daily housekeeping and phones

Awards and affiliations

The Place Firenze is listed in the 2020 Condé Nast Traveller Gold List of the world's best places to stay.
The property is a member of the Leading Hotels of the World.

Property amenities

Internet

  • Available in all rooms: Free WiFi and wired internet
  • Available in some public areas: Free WiFi

Parking and transport

  • Valet parking on site (EUR 55 per day)

Food and drink

  • Daily full breakfast available 7:30 AM to 11:00 AM for a fee: EUR 45 per person
  • A bar/lounge
  • A restaurant
  • Couples/private dining
  • Snack bar/deli

Things to do

  • Library
  • TV in common areas

Family friendly

  • Children's games
  • In-room babysitting
  • Laundry facilities
  • Snack bar/deli
  • Soundproofed rooms

Conveniences

  • 24-hour front desk
  • Free newspapers in lobby
  • Laundry facilities
  • Luggage storage
  • Safe at front desk

Guest services

  • Concierge services
  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Multilingual staff
  • Proposal/romance packages
  • Tour and ticket assistance
  • Turndown service

Business services

  • Computer station
  • Meeting rooms

Outdoors

  • Rooftop terrace

Accessibility

  • Lift

More

  • Fireplace in lobby
  • Smoke-free property

Room amenities

Bedroom

  • Blackout drapes
  • Hypo-allergenic bedding
  • Pillow menu
  • Premium bedding

Bathroom

  • Bidet
  • Dressing gowns
  • Free toiletries
  • Hair dryer
  • Slippers
  • Towels provided

Entertainment

  • LED TV with premium cable/satellite channels

Food and drink

  • Free stocked minibar
  • Limited room service

More

  • Air conditioning (climate-controlled)
  • Free daily newspapers
  • Phone
  • Safe
  • Soundproofed rooms

Policies

Check-in

Check-in start time: 4:00 PM; check-in end time: midnight
Minimum check-in age - 18

Check-out

Check-out before noon

Special check-in instructions

Front desk staff will greet guests on arrival at the property

Renovations and closures

The property is closed between 15 January and 15 March.

Access methods

Staffed front desk

Pets

Pets not allowed

Children and extra beds

Children are welcome
Rollaway/extra beds are available for EUR 165.0 per night.

Payment types at the property

Important information

Fees

You'll be asked to pay the following charges at the property. Fees may include applicable taxes:

  • A tax is imposed by the city: EUR 8.00 per person, per night, up to 7 nights

We have included all charges provided to us by the property.

Optional extras

  • Fee for full breakfast: from approximately EUR 45 per person
  • Valet parking fee: EUR 55 per day
  • Rollaway bed fee: EUR 165.0 per night

The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.

You need to know

This property is managed by a professional host. The provision of housing is linked to their trade, business or profession.
Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts major credit cards, debit cards and cash
Safety features at this property include a fire extinguisher and a smoke detector
Property Registration Number IT048017A1UJWWV4DR
If you cancel your booking, you'll be subject to the host's cancellation policy. In accordance with EU regulations about consumer rights, property booking services are not subject to the right of withdrawal.

We should mention

All guests, including children, must be present at check-in and show their government-issued photo ID card or passport
Cash transactions at this property cannot exceed EUR 5000, due to national regulations; for further details, please contact the property using the information in the booking confirmation
Only registered guests are allowed in the guestrooms

National rating

This property has received its official star rating from the local rating authority.

Frequently asked questions

Is The Place Firenze pet-friendly?

No, pets are not allowed at this property.

How much does it cost to stay at The Place Firenze?

As of 11 Sept 2025, prices found for a 1-night stay for 2 adults at The Place Firenze on 12 Oct 2025 start from €947.25, including taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

How much is parking at The Place Firenze?

Valet parking is available for EUR 55 per day.

What time is check-in at The Place Firenze?

Check-in start time: 4:00 PM; check-in end time: midnight.

What time is check-out at The Place Firenze?

Checkout is at noon.

Where is The Place Firenze located?

This family-friendly Florence hotel is located near the airport, just steps away from Piazza di Santa Maria Novella and Basilica of Santa Maria Novella. Cathedral of Santa Maria del Fiore and Ponte Vecchio are also within 10 minutes. Unità Tram Stop is only a 3-minute walk and Valfonda - Stazione Santa Maria Novella Tram Stop is 5 minutes.

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Reviews

The Place Firenze Reviews

9.8

Exceptional

10

Cleanliness

9.8

Location

10

Staff & service

9.6

Eco-friendliness

9.8

Property conditions & facilities
Rating 10 - Excellent. 165 out of 192 reviews
Rating 8 - Good. 22 out of 192 reviews
Rating 6 - Okay. 3 out of 192 reviews
Rating 4 - Poor. 0 out of 192 reviews
Rating 2 - Terrible. 1 out of 192 reviews

Reviews

10/10 Excellent

Jerry

Liked: Cleanliness, amenities
Top notch staff, food, location and decor. If you like small but exquisite boutique hotels you’ll love it.
Stayed 2 nights in May 2025

10/10 Excellent

Anthony

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Excellent hotel, staff are very accommodating and make you feel welcome
Stayed 4 nights in Aug 2023

10/10 Excellent

Denis

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
A great boutique hotel.Professionally run with excellent staff ,service and amenities.
Stayed 3 nights in Aug 2023

10/10 Excellent

Janine

Liked: Amenities
The reception, sense of welcoming and attention to detail were all outstanding. The food was excellent and the rooms charming. We absolutely loved this hotel!
Stayed 2 nights in Aug 2023

8/10 Good

Dean

Liked: Cleanliness, staff & service, property conditions & facilities
Pleasant staff
Stayed 3 nights in Sep 2024

10/10 Excellent

Fallon

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
I recently had the pleasure of staying for just one night at Hotel Place Firenze, and even in such a short visit, the experience left a lasting impression. The hotel itself is beautifully appointed, combining modern elegance with the timeless charm of Florence. Its location makes it ideal for exploring the city, yet it also feels like a serene retreat once you step inside. What truly set my stay apart, however, was the warm and genuine hospitality. I would like to especially recognize Michel Cannarozzo, the Front Office Manager, whose professionalism and kindness elevated the entire experience. From the moment of arrival, Michel made me feel not only welcomed but truly cared for. His attentiveness, thoughtful recommendations, and effortless ability to anticipate a guest’s needs reflect the very best of Italian hospitality. Though my stay was brief, it was memorable in every way. I would gladly return to Hotel Place Firenze, both for its beauty and comfort, and above all for the exceptional team led by Michel, who makes guests feel like family.
Stayed 1 night in Aug 2025

10/10 Excellent

Verified traveller

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
I loved it!
Stayed 1 night in Oct 2024

10/10 Excellent

earl

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Love it!

Incredible staff, perfect location, will definitely return.
Stayed 4 nights in Dec 2022

10/10 Excellent

Mariandrea

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Giorgio and all the personnel were amazing! This place thinks about everything! Every detail was TOP NOTCH!
Stayed 1 night in Aug 2024

10/10 Excellent

Graeme

Liked: Staff & service, property conditions & facilities
Incredible very special find ! Amazing people. Amazing boutique hotel.
Stayed 3 nights in Jul 2023

10/10 Excellent

Nadeem

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Amazing refined stay

Stunning intimate property, elegant and sophisticated with top notch breakfast and superb outside bar/restaurant! Service is unbelievable , so attentive and above and beyond! Concierge was sublime and loved every minute of my stay here! Location is unbelievable
Stayed 4 nights in Apr 2024

10/10 Excellent

Gary

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Beautiful boutique hotel with amazing service and attention to every detail. Close to everything. Will definitely be back.
Stayed 5 nights in Sep 2022

10/10 Excellent

Janine

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The Place is now my favorite hotel in Europe! The staff could not have been more kind, attentive and helpful. When our flight was cancelled, they arranged for a hotel in another city, train tickets and transportation. The dining room is exceptional, breakfast was delicious and the rooms charming. But it is the outstanding staff that makes this hotel so exceptional!
Stayed 1 night in Aug 2023

6/10 Okay

Victoria

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Paid nearly $2000 for a one night stay and the property did not reflect the price tag. On the morning of our departure, while breakfast started at 7:30am and we came down after 8am, it appeared that no one was even ready to start their work day until well after. After being seated, waited at least 10-15mins before anyone came to offer a menu. Coffee was terrible, breakfast marginal at best. Not a 5 star level experience by any means.
Stayed 1 night in Sep 2022

10/10 Excellent

ALEXANDER

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

MEJOR HOTEL EN FLORENCIA

Excelente ubicacion, las instalaciones del hotel adi como habitacion son impecables e inmejorables, personal dw la recepcion y de la restauración es altamente profesional y cordial
Stayed 1 night in Apr 2025

10/10 Excellent

Kirk

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Mar 2025

10/10 Excellent

Rogerio

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 3 nights in Sep 2024

10/10 Excellent

SEOKJUNE

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Jul 2024

10/10 Excellent

Suzanne

Liked: Cleanliness, amenities, property conditions & facilities
Beautiful hotel! Amazing staff! Awesome location!
Stayed 3 nights in May 2024

10/10 Excellent

Nadeem

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Amazing refined stay

Stunning intimate property, elegant and sophisticated with top notch breakfast and superb outside bar/restaurant! Service is unbelievable , so attentive and above and beyond! Concierge was sublime and loved every minute of my stay here! Location is unbelievable
Stayed 4 nights in Apr 2024

10/10 Excellent

Verified traveller

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Apr 2024

10/10 Excellent

INAGAKI

Liked: Cleanliness, staff & service, property conditions & facilities
サービス、立地、スタッフの皆様とも、すべて最高でした！ありがとうございました！
Stayed 1 night in Aug 2023

10/10 Excellent

James

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Aug 2022

10/10 Excellent

steven

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
If you want the nicest five star boutique hotel in Florence this is it.
Stayed 3 nights in May 2022

10/10 Excellent

Kathleen

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The property is beautiful, comfortable and centrally located. The service and staff were extremely helpful and friendly. The breakfast was delicious with many choices. I cannot say enough good things about this special property and highly recommend it.
Stayed 3 nights in May 2022