Embarcadero

San Francisco

Embarcadero Plaza showing city views and a city
Embarcadero
Embarcadero
Embarcadero Plaza which includes a city, city views and outdoor art
Embarcadero Plaza showing street scenes, a city and a garden

Ride the tram downhill to this historic waterfront for great atmosphere, fabulous food and wonderful views.

For a fun day of shopping, dining and people-watching, head for the Embarcadero – the old wharf area which runs along the waterfront through the Financial District from AT&T Park to Pier 45. Here you can take a jog along the shoreline, wander round the shops, watch the street entertainers or chill out in a café. Locals come here for some early morning fresh air, to unwind after a day at the office or to meet friends and family at weekends, while visitors appreciate the historic buildings and photogenic panoramas across the bay.Get a feel for the area by taking a stroll along the flat, pedestrian-friendly waterfront which offers a refreshing contrast to the traffic and hills of the city centre, then pause to admire the numerous piers that jut out into the bay. Pier 39 is one of the most popular, lined with shops, restaurants, rides and other attractions – including its famous resident sea lions! Pier 33 is another lively place to take a breather while you watch the ferries coming and going from spooky Alcatraz Island.The clock tower of the Ferry Building is an unmistakable local landmark. Stop here to admire the Spanish Colonial architecture and fabulous views of the Bay Bridge, and maybe treat yourself to a snack in one of the friendly bistros before continuing your walk. Leave enough time to visit the popular tourist hotspot of Fisherman’s Wharf, where a Wharf Pass entitles you to reduced entry to its many attractions, including the Aquarium of the Bay.The Ferry Plaza Farmers Market brings over 100 stalls to the pavement outside the Ferry Building every Tuesday, Thursday and Saturday, selling organic fruit and vegetables, flowers, dairy products and other homespun goodies. The Centre for Urban Education about Sustainable Agriculture runs cookery classes on market days, so you can buy the produce and then learn how to turn it into delicious recipes! If you prefer to let other people do all the hard work, the market also sells pre-prepared ready meals and freshly baked bread and cakes to take home.The Embarcadero Centre provides a modern contrast to the historic piers and market halls. This shopping, dining and entertainment complex is one of the area’s latest attractions, with a programme of films, art exhibits and a seasonal ice rink.


Popular places to visit

Things to do


Top hotels in Embarcadero

Hotel Riu Plaza Fisherman's Wharf

Hotel Riu Plaza Fisherman's Wharf

4 out of 5
2500 Mason St San Francisco CA
The price is €135 per night from 5 Jan to 6 Jan
€135
5 Jan - 6 Jan 2026
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy free breakfast, free Wi-Fi and a 24-hour fitness centre. Our guests praise the breakfast and the ...
8.8/10 Excellent! (7,226 reviews)
Very nice lobby. Very clean throughout. Nice decor.Employee handing out review cards on Tuesday morning in the breakfast room was not very nice. Everything else was great!

Reviewed on 23 Dec 2025

Hotel Riu Plaza Fisherman's Wharf
Hilton San Francisco Financial District

Hilton San Francisco Financial District

4 out of 5
750 Kearny St San Francisco CA
The price is €110 per night from 4 Jan to 5 Jan
€110
4 Jan - 5 Jan 2026
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy breakfast (surcharge), a fitness centre and Wi-Fi (surcharge). Our guests praise the helpful staff ...
8.6/10 Excellent! (2,196 reviews)
Everything!

Reviewed on 28 Dec 2025

Hilton San Francisco Financial District
Fairmont San Francisco

Fairmont San Francisco

5 out of 5
950 Mason Street Atop Nob Hill San Francisco CA
The price is €265 per night from 4 Jan to 5 Jan
€265
4 Jan - 5 Jan 2026
includes taxes & fees
Stay at this luxury hotel in San Francisco. Enjoy a full-service spa, 2 restaurants and 2 bars/lounges. Our guests praise the helpful staff in their reviews. ...
9/10 Wonderful! (1,444 reviews)
A world class hotel!

Reviewed on 23 Dec 2025

Fairmont San Francisco
DoubleTree by Hilton Hotel Berkeley Marina

DoubleTree by Hilton Hotel Berkeley Marina

4 out of 5
200 Marina Blvd Berkeley CA
The price is €116 per night from 18 Jan to 19 Jan
€116
18 Jan - 19 Jan 2026
includes taxes & fees
Stay at this business-friendly hotel in Berkeley. Enjoy free Wi-Fi, a marina and breakfast (surcharge). Our guests praise the breakfast and the restaurant in ...
8.2/10 Very Good! (3,992 reviews)
Yes, it was spotless.

Reviewed on 24 Dec 2025

DoubleTree by Hilton Hotel Berkeley Marina
Hyatt Place San Francisco Downtown

Hyatt Place San Francisco Downtown

3 out of 5
701 3rd St San Francisco CA
The price is €149 per night from 29 Dec to 30 Dec
€149
29 Dec - 30 Dec
includes taxes & fees
Stay at this hotel in San Francisco. Enjoy free Wi-Fi, breakfast (surcharge) and parking (surcharge). Our guests praise the breakfast and the helpful staff in ...
9.2/10 Wonderful! (1,881 reviews)
Comfortable clean rooms, parking charge is a little ridiculous but that’s the city for you. Room was fairly priced considering most were double the amount per night during no major event(s). I would stay here again, close to the stadium and walking distance to a few places like Lucky Strike. During ...

Reviewed on 24 Dec 2025

Hyatt Place San Francisco Downtown
Holiday Inn Golden Gateway by IHG

Holiday Inn Golden Gateway by IHG

3.5 out of 5
1500 Van Ness Ave San Francisco CA
The price is €112 per night from 5 Jan to 6 Jan
€112
5 Jan - 6 Jan 2026
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy free Wi-Fi, breakfast (surcharge) and a 24-hour fitness centre. Our guests praise the pool and the ...
8.8/10 Excellent! (5,026 reviews)
Staff was happy, helpful, efficient

Reviewed on 24 Dec 2025

Holiday Inn Golden Gateway by IHG
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Other neighbourhoods around Embarcadero

Financial District - Ferry Building

Financial District

4.5/5(37 area reviews)

Gourmet restaurants Chinatown and top sights from Embarcadero Center to Market Street Railway Museum – discover Financial District, a destination also famous for its shopping.

Financial District
Chinatown featuring street scenes

Chinatown

3.5/5(8 area reviews)

Enjoy the popular shops in Chinatown. Commercial Street is a worthwhile stop, and you can jump on the metro at Chinatown-Rose Pak Stop or Powell St & Clay St Stop to see more of San Francisco.

Chinatown
North Beach which includes a city and skyline

North Beach

4.5/5(129 area reviews)

Travellers love North Beach for its popular shops, and you can see more of San Francisco by jumping on the metro at Columbus Ave & Lombard St Stop or Columbus Ave & Chestnut St Stop. You might spend time checking out top sights like Pier 39 and San Francisco Bay.

North Beach
Union Square which includes a skyscraper and a city

Union Square

4/5(287 area reviews)

Known for its charming cafes and popular shops, there's plenty to explore in Union Square. Check out top attractions like Westin St Francis Hotel Glass Elevators and Union Square, and jump on the metro at Powell St & Geary Blvd Stop or Powell St & Post St Stop to see more of the city.

Union Square
Default Image

South Park

Oracle Park and Yerba Buena Ice Skating Center are a few top attractions in South Park. Hop around the city on the metro at 2nd & King Station or Fourth-Brannan Station and check out the area's fascinating museums, popular shops and acclaimed art galleries.

South Park
Default Image

Downtown San Francisco

3/5(52 area reviews)

Known for its fascinating museums, popular shops and acclaimed art galleries, there's plenty to explore in Downtown San Francisco. Top attractions like Oracle Park and San Francisco Bay are major draws. Catch the metro at Market St & 5th St Stop or Market St & Taylor St Stop to see more of the city.

Downtown San Francisco


Embarcadero

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