Seongbuk-dong
Seoul
Visit Seongbuk-dong
Popular places to visit
Korea Furniture Museum
Join a guided tour of this private museum to visit a collection of traditional Korean homes decorated with a variety of furniture pieces.
Myeongdong Street
When you visit Myeongdong Street, a popular shopping spot in Seoul, you can search for that perfect souvenir. Visit the shops and charming cafes in this culturally rich area.
Lotte World
Have a fun-filled day at Lotte World and see why people love this theme park in Seoul. Visit the shops and top-notch restaurants in this culturally rich area.
Lotte World Tower
Stunning city views, an aquarium, shops and restaurants are part of this futuristic tower that looms over the southern banks of the Han River.
Namdaemun Market
This traditional Korean market is the largest and oldest in Seoul, and where you’ll find all manner of clothes and food at very reasonable prices.
Dongdaemun History and Culture Park
This sizable commercial district is home to a staggering number of shopping malls, specialty stores and traditional Korean marketplaces.
Things to do
DMZ Tour including Hotel Pick up
DMZ Tour w/ North Korea Experience Hall & Opt. Suspension Bridge
Best DMZ Tour Korea from Seoul (Red Suspension Bridge Optional)
Seoul Night Tour (Gwangjang Market, Royal Palace and Naksan Park)
Thrilling Korean DMZ 3rd Tunnel Tour from Seoul + Red Bridge Rush
Small-Group Royal Palace and Seoul City Tour (hotel pick-up)
Top hotels in Seongbuk-dong
ENA Suite Hotel Namdaemun
Room was advertised as big but most of the floor space was
Reviewed on 29 Dec 2025
Sotetsu Hotels The Splaisir Seoul Myeongdong
Staff
Reviewed on 26 Dec 2025
HOTEL THE BOTANIK SEWOON MYEONGDONG
The hotel was beautiful and very quiet. First hotel I couldn’t hear any neighbors. The room was spacious and having a full kitchen and washer/dryer in the unit made it so convenient.
Reviewed on 22 Dec 2025
Royal Hotel Seoul
The place is worth staying
Reviewed on 24 Dec 2025
Grand Hyatt Seoul
Clean, filtered water and coffee maker available in room which is convenient for longer stays.
Reviewed on 14 Nov 2025
Lotte Hotel World
모든 게 만족스러웠습니다.
Reviewed on 22 Dec 2025
Other neighbourhoods around Seongbuk-dong
Jongno-1.2.3.4 ga-dong
While you're in Jongno-1.2.3.4 ga-dong, take in top sights like Insa-dong or Bosingak Belfry, and hop on the metro to see more of the city at Anguk Station or Jongno 3-ga Station.
Insa-dong
Insa-dong is known for its ample dining options, and you can make a stop by Insa-dong and Bosingak Belfry while in the area.
Jongno-gu
Jongno-gu is highly notable for its popular shops, and you might want to visit top sights like Sejong Cultural Center and National Museum of Korean Contemporary History. See more of Seoul by jumping on the metro at Gwanghwamun Station or Jonggak Station.
Gwanghui-dong
While you're in Gwanghui-dong, take in top sights like Migliore Mall and jump on the metro at Dongdaemun History and Culture Park Station to see more of the city.
Jung-gu
Myeongdong Street and Chungmu-ro are top sights in Jung-gu, and you should be sure to explore the popular shops. Hop aboard the metro at Euljiro 4-ga Station or Chungmuro Station to see more sights in the area.
Sogong-dong
Sogong-dong is popular for its popular shops. Explore top sights like Seoul Museum of Art and Sungnyemun Gate, and you can get around town on the metro at City Hall Station.
Seongbuk-dong
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- Bukchon Hanok Village
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- Dongwha Duty Free Shop
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- Gwangjang Market
- Gyeongbokgung Palace
- Gyeonghuigung Palace
- Hongneung Arboretum
- Hwagyesa Temple
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- Korea Furniture Museum
- Korea University
- Lotte Department Store
- Myeongdong Cathedral
- Namdaemun Market
- Visit Ahyeon-dong
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